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Andy Davidson

Co-FOUNDER

Andy Davidson specialises in designing and executing award winning consumer research projects and developing impactful strategies based on the findings.

His first job at Pi Research, using data for motorsport, gave him a grounding in the application of explicit data for performance gain.

His degree at Sussex in the School of Cultural Studies built his expertise in interpreting encoded data and he has been combining the two skills to help businesses grow ever since.

Andy has worked in consumer strategy for 18 years both client side, as Head of International Strategy at MTV Networks, and agency side. Most recently as Chief Strategy Officer at Flamingo.

Andy is the perfect ‘translator’ between the traditional research and the emergent.

- Joaquim Bretcha, ESOMAR President

 
 
 
 
 

Sophie Howard-Jones

Co-FOUNDER

Sophie ensures our projects run seamlessly.

Exhibiting that rare combination of creative and organisational skills Sophie led the creative teams at MTV Networks and Channel4 before joining MTT.

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